Published on January 24th, 2020 | by Sunit Nandi0
How Technology is Transforming the Betting and Casino Industry
Over the past two decades, technology has revolutionized almost every industry, with the betting and casino sector experiencing total transformation.
Tech has helped the gambling industry thrive, given that gamers can now access their favorite sport on their mobile phones. Brick and mortar casinos have also been advantaged. They now have high-tech slot games and heightened security.
The History of Gaming
Gambling is dated back in 2300 BC. The modern casinos started with roulette, which was first played in Paris in 1976. Poker later followed and became popular in the 1800s. The first slot machines were introduced in 1891 in New York, to which they later spread across the world.
The first gambling companies came into existence in the 90s and took the industry by storm. Today, the online gaming industry continues to thrive, leaving software developers with the challenge of creating newer games.
How Mobile Apps Have Changed Gambling
Technology has radically changed the face of the gambling industry. Today, players enjoy games on their phones, some of which offer offline versions. Currently, mobile apps have massive influence in the industry and have overtaken traditional casino establishments.
In 2012, mobile gaming saw a rise of 75 percent, a number which was expected to increase to 84 percent in the year that followed through 2015. In 2018, the mobile gaming industry took 40 percent of the overall online gaming market. Today, bets placed through mobile apps are said to be 100 billion dollars.
The changes in technology have facilitated gambling in the new digital era and have been beneficial in countries where sports betting such as India is illegal. Cricket is one of the most popular sport in Asia and Europe, particularly in India.
It is considered to be among the most nuanced and tactical sports. With the advanced technology, online cricket betting is now in full bloom in India. Bookies now use data calls and WhatsApp to communicate, to avoid being cracked down by the authorities.
Tech and Heightened Gambling Security
Today, casinos take advantage of technology advancement to track cheating. The industry is now exploring virtual reality (VR) to immerse players into a 3D dimension environment. This technology allows gamers to enter the digital arena and place wagers as they would in the physical establishments.
Artificial intelligence (AI) is the other technology that has been embedded in cameras and can point to a suspicious player. This feedback is transmitted to the security officers who then pull off the player from the table if cheating is suspected.
Facial recognition and other security features have also been incorporated, allowing the floor managers to screen and view every walk-in client. Radio-Frequency Identification (RFID) chips are also being used to track chips, cards, among other elements in a casino.
With the use of RFID chips and artificial intelligence (AI), managers can monitor the amount of money on the tables and follow up on the overall bets. Predictive analytics and data modeling have also been adopted. These go beyond allowing gamblers to download applications for virtual gaming. The technology also enables the online casino to track and analyze preferences.
That includes the record of bets, odds, and the overall betting pattern. Analytics enables the operators to keep the history of their players and perform risk analysis. This information enables them to tweak their games to keep the gamers coming back for more. It also allows the operators to set the winning odds to improve profitability.
Web-Based Games and Graphics
The modern web is a viable platform for the development of high quality and stunning games. With modern web technology, top-notch games, including multi-player social games, RPGs, and 3D action shooters, among others, are possible to create and distribute.
These have helped in organizing gaming platforms to give digital room to games such as baccarat, poker, and many more. What’s more, technology has made it possible to grant themes combined with sound and graphics to online slots.
The Future of Online Gaming
Technology has drastically changed the gaming landscape, with innovations making it easier and more convenient for gamblers to play online. Although there have been positive laws and acts focused on making online gaming safer, there are several aspects of the sector that have experienced changes.
A recent study shows that as a result of the positive laws and regulations touching online gaming, the market will grow to 1 trillion dollars by 2022. Mobile phones have, in this study, been cited as the most outstanding factor in the development.
In the near future, the industry should expect VR enabled more realistic and high-quality games, alongside a more solid level of security. It is safe to say that online casino games will become the next big thing across the globe.