Published on December 7th, 2016 | by Guest

3 Ways You Can Use The Internet To Sell Your Home

There are many ways you can use the internet to sell your home. Take into consideration the climate in which you’re selling. In some areas of the country, it’s a buyer’s market. In other areas, it’s a seller’s market. Know what you’re dealing with and then make necessary adjustments. Believe it or not, when you’re ready to sell your home, you can use the internet. Using the internet will allow you to reach a wide range of people in a very targeted way. Consider these three ways to use the internet to sell your home.

1. Social Media

You can reach thousands of people with the power of social media. Many users stay plugged into their accounts and regularly keep track of the action that’s happening on their timelines. One of the best social media channels to use for this type of effort is Facebook. You can use Facebook live to do an in-home tour. Make it an event that people know about in advance. Announce it 24 hours in advance and encourage viewers to like, comment and share with friends. Keep the live broadcast up for a few days and you’d be surprised how much interest this brings up. Once you’re finished, you can always upload the video to YouTube and place it as an unlisted video. When it’s unlisted, only people you send the link to will be able to view the video. If people express interest in the property in the future, you can always send the Facebook broadcast. If you have a large following on Instagram, you might want to consider using this app to catch the Millennials. Just simply post different pictures of the property to grab interest. The key to Instagram and a lot of the social media channels involves hashtags. When you use hashtags, this is the perfect way to get targeted traffic to your content. It’s important to figure out what words people would be placing in the search engine if they’re looking for properties for sale.

2. Real Estate Databases

Real estate databases are very popular for people selling their homes. With so many people using their smartphones and tablets to do work and connect, many of these databases have mobile apps as well. If you’re working on your own to sell it, make sure to indicate that it’s listed as for sale by owner. Fill out the proper information such as the amount of bedrooms, bathrooms and any other standout qualities about the house. Take lots of bright and beautiful pictures of the home. Make sure to catch it in its best light. This will help people to see themselves in the home.

3. Personalized Website

Another great way to sell your home is by creating your own website homepage just for the home. It’s really easy to purchase a domain name and build a site using templates like Wix.com or Squarespace.com. Having this type of online advertisement shows a level of commitment in displaying a beautiful property. You can also purchase classified ads online. Once you purchase those ads, you can easily direct viewers to the website. When you’re building the site, make sure to include an area where people can contact you for inquiries. Whether it’s an indicated contact form, an email address or a Google number, make sure to have a professional form of correspondence on the site.

Selling your home online might seem a little daunting at first. It might even feel like you’re allowing people into your private/personal space. However, if this is a home you really want to sell, people need to see less of you and more of the home they can see their own family in. If you need to stage furniture and take down family portraits, this is a good idea. It’ll help the home seem more neutral and less lived-in. Selling a home isn’t a job for the faint of heart. You have to remain persistent in what you want. Be confident because it’ll happen before you know it.

Tags: advertising, classifieds, home, sell, use