Published on September 6th, 2018 | by Guest0
Everything You Need To Know About Building A Blog And Managing Content
The term blog is fundamentally derived from “web log” which was initially started as journaling one’s personal life on the web. Not only can blogging be utilized for digital agency, but a blog can also be a complete home business in and of itself. In this article, I will try to share everything that any aspiring blogger should know and it will also serve as a check-list for any veteran bloggers. So, here is the list which I recommend to everyone in the blogging business.
1. Choose the right platform
Before you launch your blog, brainstorm and research your niche and decide which blogging platform suits you in the long run. Typically, there are two free blog options – WordPress.com and Blogger. However, in order to retain control and a professional image, you should consider investing in a domain name and hosting, as well as installing WordPress or another content management system on your host. The majority of web hosts usually offer this.
2. Don’t be too afraid to invest a little
There is no harm in investing a little because it will make everything look visually rich and simply better. It can be in any form, either an expert’s opinion on your overall idea or you get a strategic plan, maybe choose to pay a graphic designer or website developer to earn some extra stars in terms of quality and professionalism. Why? Because most of us start off experimenting on our early posts and they are not great quality.
3. Stop stressing about your numbers
When it comes to stressing about getting followers on social media posts and pages, trust me, you will thank me one day that your newer posts went unnoticed because initially, everyone goes through the same. So, you should not stress about your numbers at any stage. You might think the content you post is great and that it should get a shout out and go viral but that never happens.
4. Live a life worth blogging about
If one day you think – how will you take this blog after a year and have content ideas to work on. I would suggest that you start looking at your life as something blog worthy, without losing the quality and theme of your blog. Explore different horizons of blogging by expanding the niche – never restrict yourself. Keep going, explore the world, take pictures, go to movies, and start generating content on your own rather than waiting for a revelation.
5. Make “Internet Friends”
Find bloggers with mutual interests according to your niche and the places you are planning to take it in the future. Share their content, endorse them and request the same. You will not only indirectly market your blog and content but you will learn a number of things in this entire process.
6. Do not follow rules blindly
Make rules and break them if it takes you to another horizon and elevates your blog in some way. If there are rules, do not let them restrict your creativity or bound you from reaching your goals.
7. The minimal approach
Do not crowd your blog and social media pages with content. Follow the minimal approach and do not overwhelm yourself with managing and posting numerous things. Posting content on a daily basis is not recommended for most niches. Research and get a better understanding of how many times and when to post in order to reach the right audience.
8. Good things take time
Patience is the key if you want to see results. Your blog should be like a seed and the investment on it is more like watering it and giving it sunlight so that it will bear fruit later. Do not rush into things, organic things take time, even if you are using artificial sources to build it, building a name and brand take time. Have patience and enjoy the slow and steady growth.
9. Market your blog
Like all other business ideas, your success comes from marketing and letting your target market know about your blog. Great ways to reach your market are through social media, email lists, and reaching out to other bloggers, podcasters, and media outlets for publicity. Repurpose your blog content to promote your business such as using quotes on Twitter or Instagram, creating a video of your article, and more.
10. Write the blogs you want to read
While deciding and designing content, try to read and post everything according to your interest. Focus on what you would like to see and read. We do not usually follow and have interest in popular choices, however, we do wonder if we work according to our personal interests.
11. Get ideas from your audience
Never close your radar to ideas, keep your windows open and be receptive when it comes to taking inspiration from others. Experiment, add something, subtract a thing or two, recreate something and try it out. Always listen to your audiences, the feedback they leave and give privately should be of high priority because in the end your content is for them and holds no value if you have no audience.
12. Understand your audience
Even if it means staying safe and not experimenting, you should stick to what your audience wants because your audience is your boss and will tell you what they like and dislike. Read your audience and understand how they function and what they want to see and read.
13. Write for yourself first
There is no harm in writing about yourself and for yourself. Read, evaluate, re-read and see how you can modify this. You are your best judge.
14. Build your email list
Reach out to all your existing emails and encourage your readers and people who visit your website to share their email with you so you can reach out to them later. You can use them for marketing and re-marketing.
15. Focus on building an amazing call-to-action
Take time and decide a long time beneficial call-to-action to attract and engage with your audience. This is where you play with the psychology of your audience if you have an understanding.
16. Give stuff away
As said multiple times earlier in this write-up, there is literally no harm in spending on your blog. Give free stuff, it will be a win-win situation. You will remain in good words forever.
17. Be consistent
If things are working well and you see no results – keep going, be consistent enough to see the growth of your seed without losing patience.
18. Give away your knowledge
If you are flooded with ideas and content then make sure that you give your audience some knowledge because this will always leave a positive impact and add value to your blog.
19. Write catchy headlines
The first thing a reader or any random visitor is going to see on your blog is the headline. Be very creative and take your headlines seriously when writing them. This is going to be the face of your blog as they appear on different search engines. Be vigilant!
20. Be yourself
Start your blog according to your interests. You are allowed to take inspiration and add other things but do not lose sight of why you started blog and it should always stand out amongst others.