Published on July 13th, 2016 | by Guest


Top 5 tips that can help you choose the best niche in freelancing

If you are new to freelancing it can be quite daunting to understand which area you should specialise in. Particularly given that most freelancing categories have several areas of specialisation.

To help you find your freelancing niche we have created 5 fantastic tips. If you can specialise in a particular niche you will be able to hone your skills, charge a premium and enhance your earning potential.

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  1. Give everything a go

If you are just starting out at freelancing, try everything to see what categories you are more passionate about and in what topics you earn quality feedback. For example, if you are a freelance writer you should try a combination of blogging, creative writing, article writing, editing and academic writing to see which suits your style. You will quickly create a clear picture and understand your niche.

  1. Do what you enjoy

It can be a real grind doing freelance work that you don’t enjoy. You may find yourself putting it off or not giving a project the care and attention needed to produce quality. Make sure you specialise in an area that you enjoy. You will find that you will produce creative results and time will fly by much easier when you find the work enjoyable. When you like what you do, your passion will shine through with quality work.

  1. Understand demand

It is very important that you do your research and cater your freelance skills to a niche that has steady demand for your services. There is no point specialising in an area of freelancing that nobody needs. Do some research into the market and find out which areas of freelancing are hot right now. Try and match up what is in need with your skill set and see if there is any crossover and a potential niche you can cater for.

  1. Strive to be the best

It is easier to choose a freelance niche when you decide what you want to be the best at. If you are prepared to learn everything you can about your chosen category you can quickly become an expert and an influencer in the industry.

Choose a topic that you are prepared to get in deep with and learn everything you can. It is better to be an expert in one category of freelance work than spreading your skills thin across a range of categories. Learn to work vertically on your niche and charge a premium for your services that matches your knowledge.

  1. Make yourself visible

Once you have discovered your niche you now need to do the hard work. Make yourself visible and available to potential clients in your industry. Keep up to date with clients on social media, start a blog and create a website advertising your services. Be prepared to put yourself out there to lure in work. You cannot expect to boost your income by sitting back waiting for clients to come to you.


About the author:

Doris A. Palmer is a professional writer and experienced freelancer at the essay writing service reviews who has found a particular niche in content writing and blogging for various clients. How would you encourage new freelancers to find their niche? What steps can they take to specialise and focus their skills?

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