Published on June 26th, 2018 | by Sunit Nandi


Reading Recommendations for Tech Company Start-ups

The tech industry is fiercely competitive and so, making a success of a tech business isn’t easy. Knowledge is power in any business, and in the rapidly evolving sector of technology, staying ahead is critical.

To help motivate you and get ahead in developing the direction of your business, Where The Trade Buys, a leader in book printing, has put together this checklist of top tech books for new entrepreneurs. From how to create the optimum working environment for creative minds, to the world’s next consumer-changing trends, there’s a lot you don’t know yet about entrepreneurship and the tech industry…

Recommendation 1: Bold, How to Go Big, Create Wealth and Impact the World

Grasp how to effectively move from ‘initial idea’ to ‘massive success status’ rapidly, with this book. Not just that, it also details how features such as 3D printing and androids may impact on your business over the years.

Included in this top read are success stories from Richard Branson and more. The author shares various, actionable ways you can build your company, with tips on creating lucrative campaigns designed to rocket your start-up to the top. A must-read for the big dreamer.

Recommendation 2: How Google Works

Google is so successful but what’s their secret? If you want to find out what makes this digital brand the biggest player in the industry, read How Google Works by Google executives, Eric Schmidt and Jonathan Rosenberg.

Renowned for its innovation, creativity, and ability to bounce back from errors (remember Wave?), this glimpse into the birth and evolution of Google is a must for anyone who wishes to emulate even a part of its success.

Recommendation 3: Networking Like a Pro

Could your networking skills do with a boost? Then you need to read Networking Like a Pro by Ivan R. Misner from cover to cover. Read this book, and you’ll boost your knowledge of overcoming various networking hurdles that could hold you back as your company grows.

Building a strong network is critical to a tech entrepreneur. From making useful contacts to develop your business, to implementing an effective referral marketing campaign; Networking Like a Pro offers tools, templates and a results-measuring system to help you action your networking strategy and make valuable business connections.

Recommendation 4: The Lean Start-Up

Give The Lean Start-Up by Eric Ries a read and gain an understanding on how new companies can launch, adapt and grow within an industry that has fierce competition. Offering real examples of setting up a new business, you get a great insight into how to make a success of your business and avoid the typical pitfalls. Want to stay creative as the years go on? Make sure to pick up this book.

Recommendation 5: Your One Word

Before he was 20 years old, author: Evan Carmichael, had launched and sold his biotech company. So, surely his book must offer us some excellent insights. Your One Word helps new entrepreneurs analyse their businesses, verify their aims and unlock their potential. Need a boost of confidence to drive you on? Immerse yourself in the powerful words of Carmichael.

Recommendation 6: Conscious Capitalism

The authors of this piece of work claim that capitalism is good and can be advantageous to everyone — that means workers and the Earth, as well as shareholders and employers.

Conscious Capitalism gives an insightful and expert analysis of how you can infuse your business environment with positivity for the optimum workplace culture (an essential component of Google’s success and almost expected by many people working within the innovative tech industry today).

Read this book and you may find that it encourages you to reconsider how you treat, and will treat, everyone who comes into contact with your business. Not only that, but it will also make you more aware of your brand’s impact on the planet — key to the future of commerce.


  1. https://www.simplybusiness.co.uk/knowledge/articles/2017/08/best-books-to-read-for-small-business-success/
  2. http://www.growthbusiness.co.uk/30-must-read-books-on-business-technology-and-productivity-as-picked-by-entrepreneurs-2552123/
  3. http://uk.businessinsider.com/must-read-tech-books-2017-9?r=US&IR=T/#lean-in-women-work-and-the-will-to-lead-by-sheryl-sandberg-6
  4. https://www.forbes.com/sites/mnewlands/2017/02/24/13-must-read-entrepreneurial-books-for-tech-founders/#1b08967a56b9
  5. https://www.rocketspace.com/tech-startups/top-6-books-for-tech-entrepreneurs

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I'm the leader of Techno FAQ. Also an engineering college student with immense interest in science and technology. Other interests include literature, coin collecting, gardening and photography. Always wish to live life like there's no tomorrow.

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