E-Commerce: What To Expect In 2017 [Infographic]
With technology advancing at the current rate it is, there’s no surprise that e-commerce sales account for 8.7% of total retail sales worldwide. While the pace of growth for overall retail sales is subdued, the digital portion of sales continues to expand rapidly. E-Commerce expects retail ecommerce sales to increase to around $3.578 trillion by 2019. Asia-Pacific ecommerce will continue to dominate in the retail ecommerce sector for years to come. China is particularly strong and actually represents around half of all ecommerce sales in 2016 at 47%. With ecommerce on the rise, mobile devices and tablets provide a huge chunk of traffic at around 59% of the total. But, what does this mean for you as a business owner? Well, at this moment in time, people choose to browse on their phone, while making their final purchases online at a desktop, so in order to improve your conversion rate, you should aim to fully optimise your mobile and desktop site. But don’t just take our word for it, check out this infographic by Direct Packaging Solutions where they look at the stats, trends and predictions for e-commerce in 2017.
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