Published on March 3rd, 2021 | by Sumit Bhowal
0Elements of a Robust WordPress Web Design
Constructing a website was an arduous task in the past, but not anymore. New technologies have given developers the convenience and control they’ve always sought to create compelling and captivating sites. Content Management Systems, such as WordPress, are one of those tools that have revolutionized web development. They provide an all-in-one platform for website creation, maintenance, and content addition.
Perhaps their most significant advantage is the option of customizing the sites according to one’s specific requirements. A WordPress web design company aims to do just that for its customers. They specialize in tailoring a business’s website to suit its marketing strategy and message by using WordPress, and its associated tools, for the purpose.
The Building Blocks of Quality Web Design
It can be hard to choose the list of customization options that WordPress offers. There are, however, some fundamental elements that dictate the outcome always. A good WordPress web design company will be aware of these and how best to make them work in your favor. They’ll coordinate with you to build your dream site based on these elements.
The Blueprint
Every construction starts with an idea getting sketched onto a piece of paper formally. This blueprint is what ultimately guides the whole process and the final product. It lets the owner, the architect, and the engineer glimpse the project’s overview, using which they can work on its intricate details. The creation of a website is not all that different.
A broad, crude picture of the website will help stakeholders gauge the final product’s adherence to the brand’s image and message. It also helps to determine its palatability among the target audience and its capability to contain the site’s other elements. The project must move ahead only after the blueprint has been agreed upon by everyone involved.
Compatible Coding Language
The languages used to create websites have also improved in number and capabilities in recent years. WordPress allows for the incorporation of custom design elements based on these languages. The staple of the industry today is HTML 5, CSS, PHP, and Javascript. Python is also increasingly finding its place here.
Using popular and versatile programming languages to create the site allows it to be compatible with multiple platforms. These are also proven to produce and run the design and graphic elements that make modern websites attractive. Compatible backend languages must also get chosen to run these designs smoothly on host servers.
Creative and Appropriate Content
Content is king when creating a website. After all, the site would be an empty shell without it. Content today comes in not just text and image formats but also video, animations, interactive banners, audio, etc. What content you fill on your site will determine its success.
It is ideal to hire a professional content provider to create that content for you. Discuss your business’ aims and goals and how your vision of how you want it all to get presented. The content team must involve writers and graphic designers. Sound and video creation specialists are a recommended option for AV marketing purposes.
Take care to place the content on the site in an appealing and easy-to-navigate manner. A good user experience is the difference between a high conversion rate and a high bounce rate.
SEO and Platform Agnosticism
People arrive at your site online via search engines in most cases. If your site isn’t optimized to show up on top of their search lists, you’ll lose your chance at business. Search Engine Optimization is a requisite for every site; its customer-oriented content and technical makeup must undergo optimization for a better rank.
Search engines also look for platform agnosticism of websites. It means the site must perform similarly on many devices of different screen sizes and technical specifications.
A website represents a business, and WordPress-like platforms are the most fertile grounds to create them. A WordPress web design company is thus the best partner a business can have to help with its web design efforts.